# Product Development

From the first conversation to the finished product. We help you define what to build, then build it properly.

13+

Years of building products

90%

Of our clients still with us

5/5

Perfect Clutch rating

## You know the problem. We'll help you solve it.

Most of our clients come to us with an idea, not a specification. They know what they need to achieve but they need a team that can work out how to get there, then build it properly. That's where we start. Not with code, but with questions.

## Our process

Every product follows the same core process. The scope changes, the approach doesn't.

### Discovery & planning

We start by understanding your business, your users and the problem you're solving. We challenge assumptions, explore alternatives and define what success looks like.

### Design & specification

We design the user experience and visual identity. Everything is prototyped and tested before development starts. You see and interact with your product before code is written.

### Architecture

Platform choices, infrastructure, integrations, security, data architecture. This is where decisions get made that determine whether your product scales or falls over at 10,000 users.

### Build

Development is iterative. You see working software regularly, not just at the end. The product evolves through the build, not just before it.

### Support & Growth

Launch isn't the finish line. We provide ongoing support, monitoring and iteration. Most of our products grow significantly after their first release.

## Successful projects

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**Digostics**\
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From pre-revenue startup to an international diagnostic platform, live across NHS trusts and deployed in healthcare settings worldwide.](https://appcentric.co.uk/work/digostics/)

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**International Association of Sedimentologists**\
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A membership platform and portal serving geologists across 101 countries.](https://appcentric.co.uk/work/international-association-of-sedimentologists/)

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**Sweetfish Assist**\
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An AI system that processes veterinary clinical records in real time to support clinical compliance and best care practices.](https://appcentric.co.uk/work/sweetfish-assist/)

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**London Bullion Marketing Association**\
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How we built a membership portal for the London Bullion Market Association, connecting banks and refiners across 30+ countries with Microsoft Dynamics integration.](https://appcentric.co.uk/work/london-bullion-marketing-association/)

## Common Questions

## How long does it take to build a product?

It depends on complexity, but most first versions take 3-6 months from discovery to launch. We'd rather get something real in front of users quickly and iterate than spend a year building in isolation.

## Can you help if I only have an idea, not a spec?

That's how most of our product work starts. Discovery is where we turn an idea into a plan. You don't need wireframes or a technical brief to have a conversation with us.

## What happens after launch?

Most of our clients stay with us. Products need monitoring, bug fixes, performance tuning and new features based on real user feedback. We build products as if we're going to maintain them, because we usually do.

## What technologies do you use?

We build on .NET, Azure, Umbraco, React and Vue.js. We pick the right tools for the job rather than forcing everything into one stack. More detail on our technology page.

## Got a product idea?

Tell us what problem you're trying to solve. We'll tell you how we'd approach it.